Hyundai Motor and the European Institute of Design (IED - Istituto Europeo di Design) of Turin presented at the Geneva International Motor Show the Hyundai Kite, a two-seater buggy designed for sand dunes that can transform in a single-seater jet ski for water .
The Hyundai Kite is a vehicle without doors, without roof and without windows that can run on land and on water. In both configurations, the vehicle is equipped with electric propulsion. The Kite is a fully electric vehicle measuring 3.75m long, 2.24m wide and 1.46m high. On the ground it is driven by four engines placed in the wheels and on the water, it is propelled a water jet turbine.
The designers tried to reduce the barriers between the exterior and the interior to create a functional and fun car. The futuristic light electric vehicle was created by 15 students and Hyundai Design Center Europe .
“Design is the number one reason why our customers in Europe choose Hyundai cars. We are always evolving our design to reflect modern lifestyle, which is our key to success,” says Thomas Bürkle, Chief Designer at Hyundai Design Centre Europe. “We are delighted to contribute to the development of young talents in Europe who will be designing the cars of the future. The Hyundai Kite is a great result of an exceptional partnership.”
It is very unlikely that the Hyundai Kite will reach the assembly line and become a model of mass production
“During these fifteen years, the Geneva audience got used to the design challenges and considerations proposed by IED”, declares Riccardo Balbo, Dean IED Italy. “The idea that drives an international network to take part to such an important venue is to give free rein to a young and uncontrolled energy, re-organise it under the direction of important partners, developing visions and train designers with good skills and a promising future.”
Fiat has recently launched the new Fiat Doblo and Fiat E-Doblo, the fifth generation of the popular C-VAN model that offers versatility, space, and efficiency for both families and professionals. The new Doblo is… Continue reading
For decades, the BMW 5 Series has been synonymous with luxury performance sedans. But times are changing, and the Bavarian brand is electrifying its lineup with a vengeance. Enter the 2025 BMW i5 M60 Touring, a high-performance electric wagon… Continue reading
The automotive industry is undergoing a transformation, and Cadillac is leading the charge with its revolutionary 2025 Cadillac Escalade IQ. This all-electric, luxurious SUV is set to redefine standards for performance,… Continue reading
Car fans often crave a vehicle that handles rough roads but still holds true to a modern electric philosophy. The Q6 e-tron offroad concept aims to tackle that challenge head-on. It combines an electric powertrain with the… Continue reading