The BRABUS Urban E First Edition takes DAB Motors' lightweight electric motorcycle platform and pushes it into collector-grade territory. It brings 37 hp, 350 lb-ft of torque, a 93-mile range, carbon-fiber cooling, Brembo braking, four colorways, and a strict 40-unit production run. The price lands at about $37,375 before tax.
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What Is The BRABUS Urban E First Edition?
The BRABUS Urban E First Edition sits at the top of the new BRABUS x DAB Motors electric motorcycle lineup. It uses the DAB 1a electric motorcycle platform, but BRABUS adds more power, stronger visual drama, leather trim, carbon-fiber hardware, and paint schemes pulled from its supercar playbook.
This bike targets collectors first and commuters second. That matters. A regular electric motorcycle buyer will ask about range, charging time, and service access. A First Edition buyer will ask how many exist, which color carries the most visual punch, and how far the spec moves from the base DAB 1a.
Looking at the data, the answer stays clear: this motorcycle sells scarcity as hard as speed.
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How Much Power Does The BRABUS Urban E First Edition Make?
The BRABUS Urban E First Edition uses the same upgraded drivetrain as the BRABUS Urban E, rated at 27 kW, or 37 hp, with 475 Nm of torque. Converted for U.S. readers, that equals 350 lb-ft, which sounds absurd until you understand how electric motorcycle torque gets measured at the wheel.
| Model | Power | Torque | Range | Top Speed |
|---|---|---|---|---|
| DAB 1a BRABUS | 31 hp | 291 lb-ft | 93 miles | 75 mph |
| BRABUS Urban E | 37 hp | 350 lb-ft | 93 miles | 75 mph |
| BRABUS Urban E First Edition | 37 hp | 350 lb-ft | 93 miles | 75 mph |
Specifically, BRABUS claims a 20 percent jump over the base setup. That increase comes from revised power delivery, upgraded motor mapping, a higher-current inverter, and added carbon-fiber air ducts that feed cooling air to the motor under load. That last detail carries real engineering weight because heat throttles electric performance faster than marketing departments admit.
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Why Does A 37 HP Electric Motorcycle Feel Quicker Than It Sounds?
A 37 hp rating looks modest beside gas motorcycles, but electric torque changes the feel. The motor delivers immediate response without waiting for revs, clutch work, or gear selection. In city traffic, that creates the sensation of a much stronger machine because the bike reacts right now.
The BRABUS setup also includes multiple ride modes:
- Eco for range-focused riding
- Street for daily use
- Sport for sharper throttle response
- Nitrous for maximum punch
- Reverse for tight parking maneuvers
From an expert perspective, the Nitrous mode name leans theatrical, but the logic makes sense. Electric motorcycles need emotional hooks because silence can feel sterile to riders raised on exhaust sound. BRABUS answers with instant shove, aggressive surfacing, and a name that makes the mode feel like an event.
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What Makes The First Edition Different?
The First Edition separates itself through paint, trim, and volume control. DAB lists four colors: Desert Sand, Fusion Red, SuperViolet, and Peetch. Each color gets only 10 units, bringing the full production run to 40 motorcycles.
| First Edition Color | Production | Key Visual Trait |
|---|---|---|
| Desert Sand | 10 units | Military-grade monochrome look |
| Fusion Red | 10 units | Maximum BRABUS visual aggression |
| SuperViolet | 10 units | Adds exposed carbon-fiber elements |
| Peetch | 10 units | Softer, high-fashion color treatment |
In addition, every First Edition gets a BRABUS Masterpiece rider's seat finished in color-matched premium leather. The frame and bodywork receive the same color treatment, which gives the bike a single-piece sculpture effect rather than a bolt-on accessory look.
Pro-Tip: Buy the color, not the spec sheet. Since all four First Edition versions share core performance figures, long-term collector appeal will likely hinge on finish rarity, visual intensity, and condition.
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How Fast And Far Can It Go?
The First Edition tops out at 75 mph and carries a claimed range of 93 miles from a 7.1 kWh, 72-volt lithium-ion battery. That range fits dense city use, suburban blasts, and short weekend rides. It does not make this a highway touring machine.
Charging looks practical by motorcycle standards. The integrated charging system can move from 50 to 100 percent in about 90 minutes on a standard 220-volt outlet. A 20 to 100 percent charge takes about three hours, while a full empty-to-full charge takes around 3.5 to 4 hours.
Is The BRABUS Urban E First Edition Worth About $37,375?
The BRABUS Urban E First Edition price starts at €32,500 before VAT, or about $37,375. With 19 percent German VAT, that would rise to about $44,476, though local tax treatment will vary by market.
| Version | Euro Price Before VAT | Approx. USD Before Tax |
|---|---|---|
| DAB 1a BRABUS | €16,900 | $19,435 |
| BRABUS Urban E | €22,900 | $26,335 |
| BRABUS Urban E First Edition | €32,500 | $37,375 |
Consequently, value depends on intent. For commuting, the standard Urban E makes more sense because it keeps the same power, range, and speed at a lower price. For collectors, the First Edition earns its premium through low volume, color-specific production, leather work, and BRABUS branding.
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What Now?
The BRABUS Urban E First Edition works best as a design object that can still attack city streets. It delivers enough performance for real urban riding, but its main draw comes from rarity, finish quality, and the BRABUS-DAB collaboration. Buyers who want pure range should shop elsewhere. Buyers who want a 40-unit electric motorcycle with cyberpunk energy will understand the price immediately.
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